Sundrop Edible Vegetable Oils Distributorship
SUNDROP OILS: Sundrop is one of the largest brands in refined oil consumer packs ' premium segment. What began as a sunflower oil in 1989, in a predominantly groundnut and mustard oil market, today Sundrop offers its consumers a wide range of healthy oils. The Sundrop brand stands on four pillars of "Health," "Taste," "Lightness" & "Vitality," built over the years through its strong and differentiated positioning - "Healthy Oil for Healthy People" with a high reminder value & consistent quality. Sundrop offers a host of products that deliver good food's real taste while making it light and easy to digest.
Sundrop offers a wide range of edible vegetable oils to meet a varied consumer base's lifestyle requirements on the market.
About: Agro Tech Foods Ltd (ATFL) is a public limited company engaged in the marketing to consumers and institutional customers of food and food ingredients. We are listed on both the NSE and the Bombay Stock Exchange (BSE).
Brands:
- Sundrop Oils
- ACT II Popcorn
- Sundrop Peanut Butter
- Crystal
- ACT II Nachoz
- ACT II Bakes
- Sundrop Pnutz
- DIET POP
- Choco Popz
Sundrop Distribution Strategy Followed By The Brand:
Agro Tech first entered into an agreement with ITC Ltd. For providing technical and marketing consultancy services to the company. has a network of 1000+ distributors spread across the country and reaches 130000 odd outlets to sell their products.
Sundrop had distribution strategy through direct selling agreements in place with key accounts like reliance retail, subhiksha, spencers, food world, big bazaar, heritage, bharti-walmart etc... Sundrop has a strong presence and a proactive stance with respect to modern trade.
Agro Tech reaches 3500 towns across the length and breadth of India and over 265,000 retails stores sell our products.
In the competitive market keeping price in mind, agro tech foods has tied up with parakh foods to manufacture sundrop more cheaply.
Supply Distributors Chain of Sundrop Oils: